Bankrate Real Estate

About the project

This project was started from a new opportunity for Bankrate in their mortgage vertical. They were looking to provide users with more resources during their homebuying journey. This project included research, co-creation, wireframes and design work.

Before beginning work, a deep competitive analysis was done to gauge the competitive market. This included going through direct competitors to gauge strengths, weaknesses, opportunities and threats.

The project was kicked off with a 3 day design sprint lead by myself and another user experience designer. We lead a team of engineers, product managers, scrum managers, researchers and designers in brainstorming activities for ideation and design.

By the end of 3 days stakeholders decided on a direction and I was tasked with designing wireframes for initial rounds of testing. Below are some of the wireframe screens as a result of research, collaboration and design.